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Tuesday, November 3, 2015

Fiat 500 Sales For October 2015

Fiat 500X Trekking Plus Autumn Colors

Fiat brand October sales were up 1 percent compared to the same month last year. This is the third month in a row that Fiat has netted an overall sales increase. Instrumental in achieving this gain is the new Fiat 500X crossover, whose sales were up 92 percent compared to September.

The 500X has been offsetting 500 hatch / Cabrio and 500L sales, which have been drastically affected by the slowdown in small car sales. Sales of subcompact cars have tumbled as consumers are flocking towards crossovers and SUVs. Cheap gas, the traditional enemy of small car sales has been a major factor in this shift. The 500X has arrived just in time to take advantage of growing crossover market.

A leadership change at Fiat and the introduction of the 2016 model year cars coming up shortly may very well have a positive impact on sales. We'll be watching...

October Fiat News
Big news in October was the Fiat 500X has earned the Top Safety Pick + award from the Insurance Institute for Highway Safety (IIHS). The Fiat 500X achieved the highest possible rating in all five IIHS crash tests.


Fiat 500 Abarth Venom Concept

Tim Kuniskis is back running the Fiat Brand, replacing Jason Stoicevich. Kuniskis was at the helm when Fiat doubled its sales in 2013, and is expected to inject energy and excitement into the brand.


October also brought more honors to the Fiat trophy case. The 500 Abarth earned accolades on several automotive review sites, being recognized as one of the Most Fun New Cars for Less Than $27,500, one of Quickest Cars For Under $25K and one of the Top 10 Most Tunable 2016 Hatchbacks.


Fiat Chrysler Automobiles has been doing well in Europe, with a sales increase rate outperforming the industry average for nine consecutive months. The Fiat 500, 500L MPV, and Panda are the top selling models in each of their segments.


Fiat 500 Sales in the United States, January - October 2015
Fiat 500Current MonthLast YearVol ChangeCurrent YTD TotalLast Year YTD TotalVol Change
October 2015
500
500L
500X

     1,286
     293
     2,178
    3,757

   2,806
   919
     0
  3,725

  -54%
    -68%
    New
    1%

     22,615
     7,327
     5,634
    35,576

         29,422
           9,804
           0
         39,226

    -23%
    -25%
    New
    -9%
September 2015
500
500L
500X

     1,926
     339
     1,133
    3,398

   2,737
   623
     0
  3,360

  -30%
    -46%
    New
    1%

     21,329
     7,034
     3,132
    31,819

         26,616
           8,885
           0
         35,501

    -20%
    -21%
    New
    -10%
August 2015
500
500L
500X

     2,054
     305
     1,029
    3,388

   3,329
   33
     0
  3,362

   -38%
    824%
    New
    1%

     19,403
     6,695
     1,999
    28,421

         23,879
           8,262
           0
         32,141

    -19%
    -19%
    New
    -12%
July 2015
500
500L
500X

     1,959
     314
     962
    3,235

   2,371
   1,436
     0
  3,807

  -17%
    -78%
    New
    -15%

     17,349
     6,390
     1,294
    25,033

         20,550
           8,229
           0
         28,779

    -16%
    -22%
    New
    -13%
June 2015
500
500L
500X

     2,283
     530
     324
    3,137

  3,328
   1,150
     0
  4,478

  -31%
    -54%
    New
    -30%

     15,390
     6,076
     332
    21,798

         18,179
           6,793
           0
         24,972

    -15%
    -11%
    New
    -13%
May 2015
500
500L
500X

     2,614
    1,245
     8
    3,867

  3,337
   1,434
     0
  4,771

  -22%
    -13%
    New
    -19%

     13,107
     5,546
     8
    18,669

         14,851
           5,643
           0
         20,494

    -12%
    -2%
    New
     -9%
April 2015
500
500L

     2,498
    1,258
    3,756

  3,041
   1,257
  4,298

   -18%
    0%
    -13%

     10,493
     4,301
    14,794

         11,514
           4,209
         15,723

    -9%
    2%
     -6%
March 2015
500
500L

    3,276
    1,218
    4,494

  3,316
    1422
  4,738

    -1%
    -14%
     -5%

    7,995
     3,043
    11,038

         8,473
           2,952
         11,425

    -6%
    3%
     -3%
Feb 2015
500
500L

    2,333
     956
    3,289

  2,664
    801
  3,465

   -12%
    19%
     -5%

     4,719
     1,825
     6,544

         5,157
           1,530
         6,687

    -8%
    19%
     -2%
Jan 2015
500
500L

    2,386
     869
    3,255

  2,493
    729
  3,222

   -4%
    19%
     1%

     2,386
     869
     3,255

         2,493
            729
         3,222

    -4%
    19%
     1%


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