BMW & Tesla Taking Different Approaches But Will Ultimately Face Off

Horatiu Boeriu of BMWBLOG recently did a piece titled "BMW vs. Tesla - Which Company Is A Bigger Innovator?" in which he mentions...

BMW i3 Training Autocross Video

*Hat tip to insideevs.com for finding this first! BMW has been holding i3 training events to get the new BMW Product Geniuses up to speed ...

Bridgestone's "Ologic Technology" and the i3

Much has been made about the tall narrow tires on the BMW i3. They are really unlike any tire on any other car currently in production and t...

Born Electric Guest Blogger: Meet Ross from The UK

  Ross and his new baby in front of  Chatsworth House, Derbyshire Hello, I'm Ross from The UK and I was Born Electric on Saturday, March...